In Web3 marketing, I see both LinkedIn and Twitter having their own important roles.
LinkedIn is a place where people expect professionalism and trust, and I think Web3 companies can really benefit from this.
People in Web3 often talk only to others who already know blockchain well, but I feel LinkedIn lets them connect with those who might just be curious.
This makes LinkedIn a good choice for reaching new people who aren’t already deep into Web3.
LinkedIn also helps companies share big news and achievements, which builds a professional image.
When I look at Twitter, it’s very different from LinkedIn.
Twitter is fast-paced, informal, and is where I find most Web3 conversations happening.
People come to Twitter for quick news and real-time chats, and I notice that personal accounts, like those of founders, often perform better.
Twitter is a space where individuals can directly share their thoughts and connect with the Web3 community.
One problem with Twitter is that Web3 talks mostly reach people who already know Web3 well.
